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ADVERTISING

Let's face it -- the word "advertising" is often associated with loud and tasteless campaigns to get people's attention. Creative advertising is something entirely different. It's about marketing your unique personality, your true qualities, telling your story. It's about developing relationships -- connecting your products and services to the people who can truly benefit by them. It's about information: clear, concise, and honest.
Creative Strategy/Positioning Your business receives the strongest audience response when it is positioned properly -- in other words, when your image and identity are so strong and so clear that you stand out in relation to your competition. Our positioning strategies help your business achieve focus, delivering specific appeal to a specific market. Marketing Strategy Creative marketing strategy chooses finesse over generic mass marketing campaigns, presenting a targeted plan of action based on clear and conclusive research. Our strategies bring NEW THINKING and FOCUSED ideas into proven methods, whether in traditional marketing techniques, guerrilla strategies, direct and dimensional mail, and much more.
Art Direction/Copywriting Compelling visual images, much like a well-crafted phrase or sentence, can evoke a strong and specific emotional response. Newspaper and magazine advertisements, flyers, brochures and billboards are only as effective as the words and images selected to convey your message. Skillfully combined, Th!nkCreative’s art and copy capabilities have the power to persuade, to motivate, to change minds. Experiential Marketing Marketing is really about the experience. You strive to get people to experience your product or service. The more they enjoy the experience the more likely they are to try it again and tell their friends. Our experiential marketing strategies create personalized brand experiences that build loyalty and generate buzz, making the most of your marketing investment.

GRAPHIC DESIGN

Graphic design, to put it simply, is critical to success. We live in a society that looks to visual input to determine value. Th!nkCreative's graphic designers are in the business of visually supporting and framing your message to grab attention and communicate quality.
Identity/Brand Development What's in a logo? More than you think. A logo delivers customer recognition and communicates quality and trust. Not only do we excel in the logo game, we go far beyond it to create a complete visual identity for your business. Whether in signage or design, it's showing your best face for the world to see. Brochures/Collateral Fair or not, we often judge a book by its cover. A carefully crafted design image on your literature will create a positive, lasting impression of your company. More importantly, it draws the public in to learn more. At Th!nkCreative, every piece of your marketing campaign is designed to consistently reinforce your standard of quality.
Packaging There's an old saying in advertising: paint it red, and they'll buy it. What we're really talking about is the power of creative and quality packaging. At Th!nkCreative, our goal goes beyond making your product look good. It has to sell good. That’s where our clients cash in on our package design services. Vehicle Graphics Graphics on moving vehicles, often referred to as traveling billboards, often catch our attention more than the stationary kind. We call it "promotion in motion" -- when it's moving, people take notice. Let Th!nkCreative's artistry in new thinking turn your vehicle into a modern Paul Revere.

WEBSITE DESIGN

What a difference a decade makes. In a few short years the Internet has positioned itself as the premier marketing tool. No business can compete today without a powerful on-line presence. Th!nkCreative's expertise in website design will make every visit to your site a personal and enlightening walk through your company.
Site Design and Development Site Design is nothing less than building a distinctive on-line personality for your company. It's a tall order, but Th!nkCreative thrives on such challenges. We stay on top of the latest trends and innovations, then add the power of NEW THINKING to make YOUR website the finest marketing tool in the industry. Flash and Multimedia On-line video and Flash animation are not just marketing tools. They're the media stars of contemporary on-line culture, and have propelled creative sites such as YouTube to great success. Th!nkCreative's rich experience with Flash and multimedia can deliver immediate on-line visual impact, entertainment value and sales effectiveness for your company.
Content Management Solutions It's essential that a website stays current and adjusts immediately to changes in the business environment. Anything less is counter-productive. Th!nkCreative's Content Management Solutions (CMS) allow clients the hands-on freedom to change website content and add images or even pages. The result? A freshness and relevance that visitors notice at a cost-effective rate. Internet Marketing and Optimization "Build it and they will come" may work for baseball fields in Iowa, but not on the Web. Your business needs opportunities to be found, to be discovered. Th!nkCreative optimizes your site to ensure that it receives a higher ranking on search engine lists. We're also experts at developing Internet marketing campaigns, drawing public attention to YOUR products and services.

MULTIMEDIA

Th!nkCreative is proud to offer a full range of services to address every marketing goal. Our multimedia capabilities take full advantage of the latest technologies to create unforgettable experiences for your target audience. Whether used exclusively or together in a dynamic marketing "performance," our multimedia solutions break free of old industry boundaries and promise entirely new possibilities.
Television Although on-line media is advancing rapidly, television continues its reign as the public’s primary entertainment and information source. With cable subscribers now at record levels, the ability to target and reach specific viewing audiences has never been easier. Th!nkCreative combines advanced technology with innovative and focused scripting, directing, and editing capabilities to effectively tell your story, build your brand, and motivate your market. Radio Radio reaches a large audience wherever they may be -- at home, at work, or on the road. An effective radio advertisement also carries the power of mental imagery, created in our minds as we hear the words or music. Let our new ideas deliver YOUR benefits through this popular medium.
Environmental/Street Environmental or street marketing reaches an audience in a multitude of ways, often when least expected. From street banners to actors in chicken suits, street marketing can be fresh, organic, and often memorable. The most effective campaigns are usually the most creative, which is exactly what we are known for in the business! Promotions/Trade Show Displays A promotional event such as a trade show has a special vitality and buzz that's difficult to match. People who attend are all eyes and ears, waiting to be impressed. Th!nkCreative's unique promotional strategies can position your company well above your competitors, and make a lasting impression in your marketplace.

PHOTOGRAPHY/VIDEO

Images, both moving and still, can do more than paint a thousand words. They can illuminate your text, define your brand, and promote your benefits like no other medium. In all its photo and video services, Th!nkCreative draws upon a rich and artistic experience that values new thinking to create new possibilities and surprising results.
Product Nothing motivates a catalog, magazine, or website browser more than attractive and compelling visuals of your products. Th!nkCreative’s knowledge, experience, and creative edge in product photography and video will capture the true quality and value of your products, highlighting their benefits in the very best light. Lifestyle/Architectural Lifestyle imagery can be a powerful component of your branding strategy, presenting your product within its natural environment, adding ambience and emotion. Our architectural capabilities range from living space features to business environments to real estate marketing, communicating class, quality, and permanence. We approach every campaign with a clear understanding of YOUR market and how to visually motivate your target audience.
Corporate Video Whether for the public or for internal use, our corporate video capabilities can boost your company’s image with a fresh and creative perspective. We can tailor our products to fit any budget or need, including compelling video productions that highlight your company’s history, development, successes, and vision for the future. Motivate employees and clients alike with this powerful media tool. Podcasts/Webinars As on-line capabilities continue to grow among companies and individuals, content can be shared with an increasingly larger market. Both video and audio podcasts can be produced and made available for convenient downloading, while webcast and web conferencing “webinar” programs can be produced and viewed on-line using streaming media technology. Th!nkCreative’s consulting and production services stay abreast of the latest technologies and trends to offer real on-line communication solutions.